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Categories

Blog categories

The four themes our articles are organised around, and what each of them covers.

Articles are grouped by the four areas we work in, so you can read only what concerns you.

They are the same four areas as our services, and that is not a coincidence: we only write about what we do, because it is the only material we have.

An article can belong to two categories — a site’s speed is a technical subject and an acquisition subject at once. It is then filed where the reader with the problem is, not where the cause is.

Two archives sit alongside the four areas. "Articles by sector" files the same texts by trade rather than by subject, for the reader who knows what they do but not what it is called. "The agency and our offers" is the one place on the blog where we are the subject, and it exists mainly to stop you buying the wrong plan.

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Frequently asked questions

Which category should I start with?

The one your current problem is in, not the one your trade is in. A retailer with a slow site has a web problem, not a marketing problem.

Do the categories change?

Rarely. They follow our four areas of work, and they will only move if those move.

How do I find an article when I only know the subject?

The blog page lists everything by date. If you cannot find it, write to us: we may not have written it yet.

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