Premier retainer
Premier
The whole path, with a named lead and the IT infrastructure included. For businesses where an outage is a commercial problem.
Premier brings everything together: acquisition, development, and the IT infrastructure that holds it up. It is the retainer for businesses where a network outage or a dead mailbox is a commercial problem, not a technical one.
Its real difference is human: a named lead, reachable, who knows your account. Not a shared support queue where you re-explain your context every time. On the other retainers you talk to the team; on Premier you talk to someone.
The logic is simple. Past a certain size, problems stop arriving sorted by discipline. A campaign that has stopped converting may be a mail server putting your replies in spam; a slow shop may be saturated hosting. Splitting the work between suppliers guarantees that this kind of diagnosis never gets made by anybody.
It is also the retainer where the commitment becomes mutual. You give us full access to what runs your business, and we owe you an availability that goes beyond a ticket answered within 48 hours.
What we usually find
- A network failure costs you a day of revenue, and nobody is accountable.
- Your backups exist, but nobody has ever checked that they restore.
- You call three different suppliers, and each explains that the problem lies with the other two.
- Your business email arrives in your customers’ spam folder.
- You do not know who holds the passwords to your server.
What changes
One number to call
Advertising, website, network, mail, backups: a named lead who knows your account and does not send you elsewhere.
Diagnoses nobody else makes
When acquisition and infrastructure are looked at by the same team, a technical cause behind a commercial problem eventually gets found.
Documented infrastructure
Network diagram, hardware inventory, access list, restore procedure. Written, current, and yours.
Priority response
Your requests go ahead of the other retainers, and we come out for blocking failures.
Pricing
- 3 months199 000 DA / month
- 6 months179 100 DA / month−10%
Free at 6 months
- 12 months159 200 DA / month−20%
Free at 12 months
Three-month minimum commitment. Longer terms are discounted per month.
What is included
PPC
9 services
Content Marketing
4 services
Conversion Rate Optimisation (CRO)
The whole area
Social Media Management
The whole area
Software & Web Development
1 service
Direct Marketing
3 services
Online Reputation Management
The whole area
Artificial Intelligence
2 services
How the account is run
3 services
- Access to the professional dashboard
- Analytics guidance and priority support (chat, email, phone — business hours)
- Dedicated senior account manager (one-to-one consulting, direct line)
What you get
Everything in Expert
Acquisition, development, e-commerce and online payment.
IT consulting and support
Network, workstations, backups, security. On site when it has to be.
Named lead
One identified person who knows your account and whom you can call.
Priority response
Your requests go first. That is the concrete return on the price.
Infrastructure documentation
Network diagram, inventory, access and restore procedures, kept current and handed to you.
How we work
Full survey
Acquisition, product and infrastructure audited together, including the parts you would not have asked us to look at.
Risk first
Backups, access and single points of failure handled before any optimisation. Growth on a fragile base does not get kept.
Naming the lead
One named person, introduced, with direct contact details and a clear remit of what they decide without asking you.
Steady state
Acquisition and development move forward while infrastructure is maintained, with one monthly review covering all three.
Quarterly review
Once a quarter, a step back: what was delivered, what it produced, and what we should stop doing.
Is this the right fit for you?
This is for you if
- You have several workstations, a network, and data you cannot afford to lose.
- An interruption of service costs you money immediately.
- You want a single point of contact rather than three suppliers passing responsibility between them.
- You are willing to give us the access that makes that true.
This is not for you if
- There are three of you, on laptops and online tools. Expert gives you the same thing on the part that matters.
- You have no infrastructure to keep running: no server, no network, no shared hardware.
- You want a contractual recovery-time guarantee. It can be discussed, but it is not included by default.
- You only want managed IT, with no acquisition. Take IT support as a direct service instead.
Comparing the four offers
| Starter | Pro | Expert | Premier | |
|---|---|---|---|---|
| Facebook Ads | Included | Included | Included | Included |
| Instagram Ads | Included | Included | Included | Included |
| Google Ads | Included | Included | Included | Included |
| Local SEO & Google Business Profile | Included | Included | Included | Included |
| Analytics & Reporting | Included | Included | Included | Included |
| Access to the professional dashboard | Included | Included | Included | Included |
| TikTok Ads | Not included | Included | Included | Included |
| YouTube Ads | Not included | Included | Included | Included |
| WhatsApp Business | Not included | Included | Included | Included |
| SEO (Search Engine Optimization) | Not included | Included | Included | Included |
| Conversion Rate Optimisation (CRO) | Not included | Included | Included | Included |
| Social Media Management | Not included | Included | Included | Included |
| LinkedIn Ads | Not included | Not included | Included | Included |
| Snapchat Ads | Not included | Not included | Included | Included |
| E-Commerce Development | Not included | Not included | Included | Included |
| Content Creation | Not included | Not included | Included | Included |
| Content Marketing & Copywriting | Not included | Not included | Included | Included |
| Analytics guidance and priority support (chat, email, phone — business hours) | Not included | Not included | Included | Included |
| B2B Field Prospecting | Not included | Not included | Not included | Included |
| Bulk SMS | Not included | Not included | Not included | Included |
| X (Twitter) Ads | Not included | Not included | Not included | Included |
| Bing Ads | Not included | Not included | Not included | Included |
| Viber & Telegram Ads | Not included | Not included | Not included | Included |
| Email Marketing | Not included | Not included | Not included | Included |
| Online Reputation Management | Not included | Not included | Not included | Included |
| AI chatbots & virtual assistants | Not included | Not included | Not included | Included |
| AEO (AI engines) | Not included | Not included | Not included | Included |
| Dedicated senior account manager (one-to-one consulting, direct line) | Not included | Not included | Not included | Included |
Starter
- Facebook Ads
- Instagram Ads
- Google Ads
- Local SEO & Google Business Profile
- Analytics & Reporting
- Access to the professional dashboard
Pro
Expert
- LinkedIn Ads
- Snapchat Ads
- E-Commerce Development
- Content Creation
- Content Marketing & Copywriting
- Analytics guidance and priority support (chat, email, phone — business hours)
Premier
- B2B Field Prospecting
- Bulk SMS
- X (Twitter) Ads
- Bing Ads
- Viber & Telegram Ads
- Email Marketing
- Online Reputation Management
- AI chatbots & virtual assistants
- AEO (AI engines)
- Dedicated senior account manager (one-to-one consulting, direct line)
What we commit to
A lead who does not change without a handover
And never without telling you. An unannounced change would defeat the whole point of the retainer.
Backups are tested
A restore is verified periodically. A backup never restored is an assumption, not a protection.
Hardware at cost
Equipment purchases are billed at cost plus a margin stated up front, never buried in the retainer.
Every credential stays with you
You hold the administrator credentials to your own infrastructure. We hold a copy, never exclusivity.
What "support" means in Algeria
The availability of a part or a replacement counts as much as the diagnosis. A failed server whose board has to be imported is out of action for weeks, which completely changes how redundancy and backups should be designed. We account for that at the moment of purchase, not at the moment of failure.
Line quality varies sharply from one area to another, and a second backup line is not a luxury for a business that stops when the connection does. We look at what actually exists at your address rather than what the catalogue advertises.
Finally, going on site remains unavoidable here: a good share of network and hardware failures cannot be resolved remotely. That is included in this retainer for Algiers and the neighbouring wilayas, and discussed case by case beyond them.
Frequently asked questions
What does a six- or twelve-month commitment buy?
The monthly fee falls — 10% at six months, 20% at twelve — and, more to the point, the length unlocks deliverables that stay with you after we are gone: an e-commerce site and CIB / Edahabia payment integration at six months; at twelve, those plus complete branding, protection of your brand, IT support and a monthly audit. They are identical on all four packages, so choosing the length and choosing the level are two separate decisions.
What does "priority response" mean?
Your requests are handled ahead of other retainers, and we come on site for blocking failures. It is not a contractual response-time guarantee; if you need one, say so and we will discuss it explicitly.
Does the named lead change?
Not without telling you and without a handover. An unannounced change would defeat the point of the retainer.
Is hardware included?
No. Equipment purchases are billed at cost plus a margin stated up front, never buried in the retainer.
Do you work everywhere in Algeria?
On-site visits are included in Algiers and the neighbouring wilayas. Beyond that we work remotely at no extra cost, and on site with travel charges stated before we set out.
Will you work with our in-house IT person?
Yes, and it is often the best arrangement. We simply ask that the split of responsibilities is written down, so that a failure does not become a discussion about who should have handled it.
Is there out-of-hours cover?
Not by default. It is a commitment contracted separately because it assumes a dedicated rota, and we would rather say so than let it be assumed.
How to start
The starting point is a joint audit: acquisition, product and infrastructure looked at together, on site for the network and hardware part.
You receive a written survey, a list of risks ranked by what they would cost if they happened, and the name of the person who would run your account. You decide after reading all of that.
What we have written on this subject
What a named lead changes, and what it does not
The top tier adds a person rather than a feature. What a single point of contact really alters, what it does not, and how to check the difference.The review that decides: how to run the meeting so that it is worth holding
A review that decides nothing is a report read aloud. The hour is the smallest of three parts, and the only one anybody prepares.Backups and continuity: what actually gets a business running again
A backup that has never been restored is not a backup. It is an assumption.
Let us talk about your project
A free audit, no commitment: we look at your online presence and tell you what is holding it back.
- A lead who does not change without a handover
- Backups are tested
- Hardware at cost