Algeria AgencyDemonstration · Fashion
IBRA: complete software for a ready-to-wear label
An online shop, live selling, a stylist, tills in the boutiques, a workshop and stockists, for an invented Algiers label, to look through screen by screen before you open it yourself.
Try it yourself
IBRA
A whole fashion house: the online shop, the boutique tills, the workshop and the resellers.
- Service shown
- E-Commerce Development
- Sector
- Clothing
Fictional label, fictional people, simulated payments and deliveries.
IBRA — “needle” in Arabic — is a ready-to-wear label that does not exist. We invented it in Algiers, with four boutiques, a workshop in Baba Ali and stockists across the country, and built the whole of it to show what an Algerian fashion house can have: the online shop, live selling, the boutique till, the workshop that cuts and sews, and the management that sees all of it.
The screenshots below come from the demonstration itself and are retaken automatically after every change. Nothing in it is sold, shipped or paid for: the clients, orders and cards are fictional and already filled in, messages are shown instead of sent, and every visit writes to a sandbox that is cleared after a day.
Every functionality
10 functionalities
The online shop and live selling
The boutiques
The workshop
Stockists
Management
Trying it in a few minutes
Put an outfit together
Step into a collection, open a piece, find your size and order with cash on delivery, or ask Lalla for an outfit for an occasion.
Cross to the client’s side
With the pill at the bottom of the screen, become Yasmine, a regular, and find her orders, her sizes, her try-ons and her points.
Go into the boutique and the workshop
Switch to the sales assistant, the workshop or management: the order you have just placed is waiting in the confirmation queue.
Or follow the guided tour
Twelve steps, from the homepage to the management dashboard, that switch roles for you.
Frequently asked questions
Is IBRA a real label?
No. The label, its boutiques, its team, its clients, its reviews and its prices are invented, and the faces are generated and presented as fictional characters. The streets named are real, but the boutiques have no number and no telephone.
Can I order or pay for anything?
You can go to the end of every journey, but no parcel is shipped and no payment reaches a bank. The cards are demonstration cards, the carriers are invented and the messages are never sent.
Is my try-on photo kept?
No, unless you ask. It is sent only after you agree, once, to the image model that composes the preview, then forgotten; if you choose to save it, the preview stays in your demonstration space for twenty-four hours at most.
Can a label have the same software?
Yes, built for it: its collections, its sizes, its boutiques, its workshop, its carriers and its payment methods. We do not sell this demonstration as it is; we build yours.
Does it all have to come at once?
No. A label can start with the online shop and order confirmation, then add the till, the workshop and the stockists. A first conversation with us is how we decide where to begin.
How to start
Open the demonstration, put an outfit together and place a fictional order, then switch roles: ten minutes is enough to see the label from the client’s side, the boutique’s and the workshop’s.
If you run a clothing label, write to us: we look together at how your clients order today and at what should be built first.
Let’s find where your next customers will come from
Tell us where things stand — your ads, your website, your Google listing — and what you are after. We reply within one working day, and the conversation commits you to nothing.